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TL;DR: Holiday bundle discount on our TinyWorlds, Ribbon Wands, and Crayon Rolls when you add one of each to your cart and use code BUNDLE23 (psst: Most bundles are under $50) Feeling overwhelmed by the constant barrage of "must-have" toys and gadgets for your little ones' Christmas list? Or, on the flip side, worried they're spending too much time glued to screens and not enough time exploring their own imaginations? I hear you! As a mom myself, I'm always on the lookout for toys that can grow with my kids (and are durable enough to keep up with what that...

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So it's December already and you haven't started your holiday shopping. Don't worry, us too. We can work on this together! December is busy, so we've put together 8 great gift ideas for babies, toddlers, and school aged kids. Plus, so you feel like you've really got Christmas in the bag this year, get 15% off all our Gift Guide picks! Use code GIFTGUIDE23 at checkout. Go ahead, steal our Christmas present ideas. We promise we won't tell Santa.  1. When you have a whole tribe of children to shop for.    Rainbow Colors Hand Kite Play Set Everyone gets...

Representation Matters in Toys Kids need to see other kids reflected in their toys and in their books. Racial diversity in toys can promote empathy, kindness, and increased self esteem for ALL kids who play with them. Look at your toy shelf, your bookshelf, your home. Do the toys your kids play with reflect the people in your community?Children learn through play. They learn their numbers, they learn to read, they learn all about their world through play. So come on parents, let's demand better from the toy industry. Diversity in toys matters. To that end, here's a list of...